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In recent years, it has become a topic of conversation in the adult entertainment industry that Japanese adult entertainment establishments are now accepting foreign customers.
In fact, in the past, it was common practice for brothels to refuse to accept a foreigner because he/she was a foreigner.

So what are the advantages and disadvantages of having foreigners as customers in Japanese adult entertainment establishments?
It is very useful for brothels, girls working in the industry, and customers to know these advantages and disadvantages, so please check them out.

3 Merits for Japanese Sex Establishments to Accept Foreigners

What are the advantages for Japanese brothels to accept foreigners?
The following three are the main advantages.
Sales can be expected to increase significantly.
It is easy to attract girls who like foreigners to the brothel.
There are many genres that foreigners are interested in.

We will introduce the details of each of these advantages.

A significant increase in sales can be expected.

The market scale of the sex industry in Japan is said to be 5 to 7 trillion yen per year.
If you pay attention to this point alone, you might imagine that it is a fairly large market and that you can make a lot of money if you operate a brothel.
In addition, brothels are for the purpose of relieving “sexual desire,” which is one of the human instincts.
Therefore, they are more resistant to recession than other industries.

It is probably true that the number of sex stores, especially those in the form of “deli-help” is “increasing” in Japan.
However, as the number of sex stores increases, the sales of each store will be dispersed, and it is thought that the sales of sex stores will reach a plateau in the future due to the declining birth rate and other factors.

Therefore, by accepting not only Japanese but also foreigners as customers, a large increase in sales can be expected.
With the number of rival stores increasing, it is very important to develop a new customer base.

Inbound demand can be expected by accepting foreign customers.

In 2003, the Japanese government declared Japan a “Tourism Nation” and has been actively accepting foreign tourists.
Around that time, the term “inbound demand” began to be heard and had a significant impact on the Japanese economy.
For a time, there was a drop in inbound demand due to the impact of the new coronavirus epidemic, but it has recovered to the point that by 2024, more than 3 million foreign tourists will be visiting Japan annually.

Among these foreign tourists, there are many who are interested in Japanese adult entertainment.
Therefore, if you accept foreigners who want to play in the sex industry on their way to Japan, you can expect an increase in sales.

Foreign tourists spend more money per visit than Japanese.

Unlike Japanese, foreign travelers cannot use sex clubs as an “occasional visitor”.
They may not be able to come to Japan frequently every time they want to play in the sex industry.

Therefore, they often make reservations for a long time in one visit, and if there are options, they are more likely to choose “this and that”.
These factors lead to an increase in sales because foreigners spend more money in one visit than Japanese.

Girls who like foreigners tend to gather at brothels.

One of the most important factors in running a brothel is to secure girls to work there.
For this purpose, it is important to have “more attractive aspects than other brothels.

In this respect, it can be said that brothels that accept foreigners are unique in themselves.
Some girls who work in the sex industry genuinely say, “I like foreigners, so I want to play with them! Some of the girls who work in the sex industry are purely “I like foreigners, so I want to play with foreigners!
There are also girls who say, “I am thinking of studying abroad, so I want to listen to what foreigners have to say” or “I want to talk with foreigners to study English”.
Some of the girls also said “foreigners are gentlemen, so I can enjoy playing with them more than Japanese” and “I am happy that I can earn more money because they spend a lot of money”.

For these reasons, there are more than a certain number of girls who find it beneficial to play with foreigners.
In fact, the fact is that the number of Japanese sex clubs that “actively accept foreigners” is still in the minority.
The fact that the store accepts foreigners as customers itself becomes a distinctive feature of the store and makes the girls think “I want to work at this store”.

There are many genres that foreigners are interested in.

One of the characteristics of Japanese sex industry is that the range of play is wider than that of foreign sex industry.
Most of foreign sex services are completed only with “insertion and ejaculation”.
In other words, the main purpose of foreign sex industry is to dispose of sexual desire, so it can be said that it is not about “enjoying the play itself in various patterns”.

On the other hand, in Japanese brothels, the main purpose is not only to relieve sexual desire, but also to “enjoy the play itself”.
Since there are many genres of play that foreigners are easily interested in, it can be said as an advantage that sex stores that have been operating as “for Japanese” can easily accept foreigners without changing the type of business.

Genres that are popular among foreigners include “cosplay” and “school” types, which allow customers to experience Japanese “otaku” culture, a genre that has many fans among foreigners.
Other popular genres include “molestation play” and other “forbidden play” that should never be done in daily life.

There are some disadvantages for Japanese brothels to accept foreigners.

There are not only advantages but also disadvantages for Japanese brothels to accept foreigners.
Foreigners who have been living in Japan for a long time are not necessarily accustomed to Japanese culture, but foreign tourists who come to Japan for sightseeing are.
This may be a disadvantage for brothels.

Here are some specific examples of possible disadvantages.

Trouble may occur when foreign tourists use sex services.

The most worrisome point is the possibility that trouble may occur when foreign tourists use sex stores.
Of course, trouble exists among Japanese customers, and it is more often the case that foreigners will play without trouble.

However, inevitably, there are cultural and other differences.
As a result of accepting foreigners with a light heart, troubles occur one after another, and girls quit the store one after another, and the operation of the store itself becomes unfeasible.

Let us introduce some specific examples of such problems.

Inability to play well due to language barriers

It is fine if the customer speaks Japanese or the girl speaks English or other languages of the customer’s country, but there are times when neither of them speaks the other’s language.
If this is the case, both parties may not be able to express their intentions well, and play may not proceed smoothly.

If the play is not going well, it may be manageable if the girl does her best to cover it up with her play.
However, if the customer is dissatisfied with the play, verbal communication will be necessary.
If the girl is not able to understand what the customer is saying and explain it to the customer, she may offend the customer.

Especially in the case of delicatessen, it is impossible for the staff to follow up on the customer’s complaints.
As a result, there are cases in which a girl is yelled at by a customer, and she may quit the store because of the fear.

Customers who do not understand the rules of Japanese adult entertainment establishments may come to the store.

Fundamentally, if customers do not understand the rules of Japanese brothels, the possibility of trouble will increase.
Basically, insertion is not allowed in Japanese sex industry, but some foreign customers try to insert themselves without even knowing that.
There are also examples of customers who are violent toward girls or try to play with girls who are not allowed to play with them.

Japanese brothels are full of service, but this is only possible if the customers follow the rules.
Especially in the case of foreign tourists, it is a difficult part of brothels for foreigners that they tend to ask for unreasonable requests because they may go back to their own countries soon.
Prohibited Items and Terms of Use

There is a possibility of contracting STDs brought in from abroad.

A major problem for brothels is when a customer is infected with an STD.
It is recommended that girls working in brothels be tested for STDs once a month, and proper stores will not allow girls to work unless they can prove that they have no problems with STDs.

Unfortunately, however, it is difficult to completely prevent the transmission of STDs brought in from outside.
Especially after 2022, there is talk of a nationwide increase in “syphilis” infections in Japan.
The fact that some people say that this may be due to the influence of foreigners who come to Japan inbound and use the sex industry is undeniable.

Because of such an image, some Japanese people think that they will refrain from using brothels that have become OK for foreigners.
So, there is a case that the number of Japanese customers may decrease by allowing foreigners to use brothels.

Foreign tourists are not expected to become repeat customers.

Basically, Japanese adult entertainment establishments operate with the idea of “having customers repeat and become regular customers”.
This is because a store with many regular customers is more stable in terms of management than a store with many customers who use it only once.
Also, for the girls who work there, it is easier for them to work when they have regular customers who know them well.

On the other hand, foreign tourists are basically “one-time” customers.
In the case of foreign tourists, they do not live in Japan in the first place, so that point cannot be helped.
However, it is a disadvantage for both the store and the girls that they do not have time to relax.

Preparation is necessary to accept foreigners as customers.

When a brothel accepts a foreigner as a customer, various preparations are necessary.
First of all, it is necessary to prepare an environment where girls and store staff can use foreign languages to some extent.

English is the basic language, but in recent years there have been many customers from Asian countries, so it is useful to be able to use Korean, Chinese, and other languages.
For girls, you can use translation apps on your smartphone, but for staff who take reservation calls from customers, it is necessary to have someone who can speak a foreign language to some extent.
There will be cases where you will have to explain the rules of the restaurant to first-time customers, and there will also be cases where you will have to persuade customers when there is a problem.
This will definitely be a burden for both the staff and the restaurant to some extent.

In addition, it is necessary to prepare foreign language versions of the price lists of sex stores and menus of optional play.
Furthermore, in order to attract customers, the website must be created and managed in multiple languages so that it can be read by foreigners.

This increased burden is one of the disadvantages.

Call Girl Nagoya supports five languages: Japanese, English, Korean, Simplified Chinese, andTraditional Chinese!

Conclusion

When Japanese brothels accept foreigners as customers, there are multiple possible advantages and disadvantages.
However, it is a matter of course, and there is no such thing as “only merits” or “only demerits” in anything.

In the future, it may be difficult for brothels to operate even if they target only Japanese.
Therefore, the number of brothels accepting foreigners will continue to increase.
However, in that case, there may be more troubles with foreigners who are not used to using Japanese brothels.

The advantages and disadvantages introduced in this article should be known not only by brothels that are considering to accept foreign customers, but also by girls who work in the sex industry and foreign customers who come to play.
If you know the advantages and disadvantages, all of you can anticipate in advance that such troubles may occur, and as a result, an environment will be created in which all of you can enjoy playing in the sex industry.